"We don't own the news any more. […] This is a fundamental realignment of the relationship between large media companies and the public."
Insistant sur le fait que l'information devenez une conversation et la BBC voulait offrir un espace d'expression à son audience :
"Stories don't end when we post them. ... People respond. We wanted to create a vehicle through which people could respond."
(source : AP via Herald Sun)